It goes without saying that Apple devices tend to be fairly high-quality — the company’s gear currently occupies the top spots in several of our buying guides, from laptops and tablets to smartphones and smartwatches. As a result, that gear usually doesn’t come cheap. But that doesn’t mean you always have to pay full price.
To help you save a few bucks, we’re keeping a running list of the best Apple deals you can shop on AirPods, MacBooks, iPads and more. Just note that you’ll almost always find the best Apple deals from third-party retailers like Amazon, Best Buy, Walmart or Target, not from Apple’s own online store. Unless you shop refurbished, you’ll usually pay top dollar buying direct (though for some items like iPhones, that might be the best route to take).
Best Apple AirPods deals
Billy Steele for Engadget
The AirPods Pro 2 remain Apple’s best set of wireless earbuds, as they offer the full set of Apple-focused features, strong ANC, onboard volume controls, a comfy in-ear design and a warm sound profile that most should find agreeable. They can even work as a hearing aid. Their six-hour battery life still isn’t the best, though, and you should only get them if you’re all-in on Apple hardware. But if that’s the case, we consider them the best wireless earbuds for iPhone owners. This discount ties the best price we’ve seen since the holiday season. Also at Best Buy and Target.
Apple AirPods 4 for $99 at Amazon ($30 off): Apple’s wireless earbuds don’t have the best sound quality or battery life, and this entry-level model lacks wireless charging, Find My tracking and onboard volume controls. But it still gets you tons of Apple-friendly features — from fast pairing with iCloud devices to spatial audio to hands-free Siri — and its lightweight design should fit most ears better than previous AirPods. If you truly hate the feeling of headphones that jut into your ear canal, they sound a bit cleaner and more balanced than most open-back alternatives. Just keep in mind that this design won’t block much outside noise. Also at Best Buy and Target.
Apple AirPods 4 with ANC for $149 at Amazon ($30 off): This variant of the AirPods 4 adds ANC, a wireless charging case and Find My tracking support. They keep the same open-style design, so the ANC isn’t as effective as what you’d get with a pair that fully seals off the ear canal, but it makes the earbuds more useful in noisy areas all the same. We gave this pair a score of 86 in our review. Also at Walmart, Best Buy and Target.
Best iPad deals
Jeff Dunn for Engadget
The latest base model iPad comes with a faster A16 chip, 2GB more RAM and 128GB of storage as standard. It earned a score of 84 in our review — if you only need an iPad for roaming the internet, watching shows and doing some lighter productivity tasks, it’s a good starter tablet. Also at Best Buy, Walmart and Target.
Apple iPad Air (11-inch, M3) for $499 at Amazon ($100 off MSRP): The newest iPad Air is a minor update; the only big addition is a more powerful M3 chip. However, we still recommend the Air over the base model in our iPad buying guide: Its display is more color-rich and better at fending off glare, its speakers are more robust, it works with Apple’s best accessories and its performance should hold up better in the years ahead. This deal ties an all-time low. Also at Best Buy and Target.
Apple iPad Air (13-inch, M3) for $699 at Amazon ($100 off): We gave the 13-inch iPad Air a review score of 89 when it was released in March. It has a bigger and slightly brighter display than its 11-inch counterpart; otherwise, the two slates are the same. If you plan to keep your iPad hooked up to a keyboard, the extra screen space is lovely for taking in movies and multitasking for work. Also at Best Buy, Target and B&H.
Apple iPad mini (A17 Pro) for $399 at Amazon ($100 off): The iPad mini is exactly what it sounds like: the smaller iPad. This latest iteration has an improved A17 Pro chip — which is enough to support Apple Intelligence — along with 128GB of storage in the base model and Apple Pencil Pro support. As before, you’d buy it if you value the smaller 8.3-inch display and want a tablet you can more easily hold with one hand. We gave it a score of 83 in our review. This deal ties the 128GB model’s best price to date, but models with more storage are also $100 off. Also at Best Buy and Target.
Apple iPad Pro (11-inch, M4) for $900 at Amazon ($99 off): The iPad Pro is more tablet than most people need, but it’s the ultimate Apple slate for those who can stomach its price tag. It’s wonderfully thin, its OLED display is one of the best we’ve seen on a consumer device and its M4 chip can handle virtually anything you’d ever do on an iPad. It’s also the only Apple tablet with Face ID, plus it has a better speaker setup than the iPad Air. We gave it a score of 84 in our review, with the only real drawback being how expensive it is.
Apple iPad Pro (13-inch, M4) for $1,100 at Amazon ($199 off): The 13-inch iPad Pro has all the same specs as the 11-inch model, only it’s bigger and more expensive. It may be worth the extra cost if you plan to multitask regularly or just want more screen space for enjoying movies.
Best MacBook and Mac deals
Devindra Hardawar for Engadget
The latest MacBook Air is the top pick in our guide to the best laptops, and it earned a score of 92 in our review. It’s another spec bump, but that’s not a bad thing — the design remains exceptionally thin, light and well-built, with long battery life and a top-notch keyboard and trackpad. Now it’s a bit faster. (Though we’d still love more ports and a refresh rate higher than 60Hz.) The deal applies to the base configuration with 16GB of RAM and 256GB of storage. Also at Best Buy and B&H.
Apple MacBook Air (15-inch, M4) for $1,049 at Amazon ($150 off): The 15-inch MacBook Air is nearly identical to the smaller version but features more robust speakers and a more spacious trackpad alongside its roomier display. Also at Best Buy and B&H.
Best Apple Watch deals
Cherlynn Low for Engadget
We consider Apple’s flagship wearable to be the best smartwatch you can buy, period. It’s a mostly iterative update, with faster charging, a slightly slimmer design and a marginally larger display than the prior Series 9. That said, it’s still a comprehensive fitness tracker, and no other smartwatch can integrate as neatly with iPhones and other Apple devices. Just keep in mind a patent dispute has locked it out the blood oxygen detection features found on those older models. Also at Best Buy, Walmart and Target.
Apple Watch SE for $169 at Amazon ($80 off): Those on a tighter budget can opt for the Apple Watch SE and know they’re getting the core Apple wearable experience with few compromises. We consider it to be the best smartwatch for newbies. This deal matches the lowest price we’ve seen in 2025.
Best Apple accessories deals
Nathan Ingraham for Engadget
Apple Pencil (USB-C) for $69 at Amazon ($10 off): This more affordable Apple Pencil doesn’t support pressure sensitivity, but it still makes for a useful stylus for the basics. If you’re a casual note-taker and can live without wireless charging, you’ll save a few bucks by picking this one up. Also at Best Buy, Walmart and Target.
Apple AirTags (4-pack) for $75 at Amazon ($25 off): We think most iPhone owners will appreciate how easy it is to keep track of things like wallets, keys or handbags with a set of AirTags. These Bluetooth trackers monitor the location of your belongings so you can check in on them using the Find My app. Those with newer iPhones can also use UWB technology to get turn-by-turn directions to find their stuff when the AirTag is within close range. Also at Walmart.
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