STARTUP SALES FIELD NOTES: How to Build Enterprise Sales …from Scratch to Scale: Practical Sales Methodology and Execution Skills for Founders and their Teams

Price: $9.99 - $36.95
(as of Jun 05, 2025 14:01:33 UTC – Details)

Practical “how to” sales execution skills that founders can put into practice right away to acquire customers and accelerate revenue growth. You will learn how to:

Build a repeatable sales processMake smarter decisions while prospectingOvercome purchasing barriers in large organizationsExecute a successful pilotBuild support from the Decision-Making UnitManage and negotiate effective AgreementsGenerate revenue through Channel Sales partners

Author Kent Summers teaches the B2B Sales for Startups IAP course at MIT — based on his experience growing five software startups, three as founder. Kent is a 20-year mentor with MIT Venture Mentoring Services, and an Executive Leadership Coach in the Advanced Leadership Initiative (ALI) at Harvard Business School. Thousands of startup founders around the globe are growing their business using Kent’s sales practices.